The next big things: Podcasting, pay-per-call and reverb marketing
This news article discusses predictions of what will be hot on the Internet by The Web Digest for Marketers. Internet marketing is highlighted and predicts podcasting, B2b content downloads, and pay-per-call advertising will gain momentum. Multimedia blogs will become common.
Internet marketers will need to understand reverb marking. Vertical search engines have narrowed down search options and email will be an important marketing channel.
The Web Digest for Marketers founder Larry Chase says: “We’ve had a good hit rate when identifying the real shifts in internet marketing from those that are just hype, and there’s been a lot of that as we all know.”